Segment marketing contacts based on survey answers

When a customer completes a survey in 123FormBuilder, add them to a tailored segment in Absinthe according to their responses.

Try:

See all 123FormBuilder + Absinthe integrations or talk to a human

Trusted by teams already building on Knit·

4.9/5 on G2·

Google for Startups Accelerator

How Knit builds this workflow

The Agent researches both APIs and wires the trigger on one side to the action on the other — no pre-built connector required. Here is the vocabulary it has to work with.

123FormBuilder Explore 123FormBuilder →

Triggers

New form response

Fires when a form is submitted in 123FormBuilder.

Survey completed

Fires when a respondent finishes a survey in 123FormBuilder.

Response updated

Fires when an existing response is edited in 123FormBuilder.

Actions

Create or update form

Creates or updates a form or survey in 123FormBuilder.

Retrieve a response

Looks up a specific form response in 123FormBuilder.

Add a respondent

Adds a respondent or contact to a form in 123FormBuilder.

Absinthe Explore Absinthe →

Triggers

Subscriber added

Fires when a new subscriber is added in Absinthe.

Campaign sent

Fires when a campaign is sent from Absinthe.

Subscriber unsubscribed

Fires when a subscriber unsubscribes in Absinthe.

Actions

Add subscriber

Adds or updates a subscriber in Absinthe.

Send campaign

Creates or sends a campaign from Absinthe.

Add to segment

Adds a subscriber to a segment in Absinthe.

Add form respondents directly to subscriber lists When a user submits a form in 123FormBuilder, automatically add them as a new subscriber in Absinthe to grow your contact list. See details

Invite new subscribers to take an onboarding survey When a new subscriber is added in Absinthe, add them as a respondent in 123FormBuilder to gather baseline preferences. See details

See all 123FormBuilder + Absinthe integrations → · Browse the full workflow library →

Enterprise-grade security

Visit our Security Center Review the DPA

FAQ

Common questions

Can Knit build “Segment marketing contacts based on survey answers” between 123FormBuilder and Absinthe?

Yes — describe it in the box above and Knit's Integrations Agent researches 123FormBuilder and Absinthe's public API docs (or your own uploaded docs) and builds a working workflow, whether or not either app already has a pre-built connector.

How long does it take to build?

Minutes to a first working version, not weeks — you test it against real data before it goes anywhere near production.

Can form submissions add people directly to subscriber lists?

Yes, completing a form response in 123FormBuilder automatically adds the email address as a new subscriber in Absinthe.

Can survey participants be sorted into marketing segments automatically?

Completing a survey in 123FormBuilder can place subscribers into specific audience segments in Absinthe based on their answers.