Send offline conversion events when deals are won

When a deal is marked won in 17hats, automatically send a conversion event to Amazon Ads to optimize ad algorithm bidding.

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See all Amazon Ads + 17hats integrations or talk to a human

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How Knit builds this workflow

The Agent researches both APIs and wires the trigger on one side to the action on the other — no pre-built connector required. Here is the vocabulary it has to work with.

Amazon Ads Explore Amazon Ads →

Triggers

New lead from an ad

Fires when a new lead comes in from an ad campaign in Amazon Ads.

Conversion event received

Fires when Amazon Ads records a conversion or offline event.

Campaign published

Fires when a new ad or campaign goes live in Amazon Ads.

Actions

Send a conversion event

Sends an offline or server-side conversion event to Amazon Ads.

Add contact to an audience

Adds a contact to a custom audience or customer list in Amazon Ads.

Remove contact from an audience

Removes a contact from a custom audience in Amazon Ads.

17hats Explore 17hats →

Triggers

New lead created

Fires when a new lead or contact is created in 17hats.

Deal stage changed

Fires when a deal moves to a new stage in 17hats.

Deal won

Fires when a deal is marked won in 17hats.

Contact updated

Fires when a field on a contact changes in 17hats.

Actions

Create or update contact

Creates or updates a contact in 17hats.

Create deal

Creates a new deal in 17hats.

Update deal stage

Moves a deal to a new stage in 17hats.

Log activity

Logs a call, email, or note against a record in 17hats.

Create CRM leads from ad campaign form fills When a new lead is captured from an ad in Amazon Ads, automatically create a contact record and open a deal in 17hats. See details

Remove converted leads from ad targeting audiences When a contact is updated or moves through the sales funnel in 17hats, automatically remove them from retargeting audiences in Amazon Ads. See details

See all Amazon Ads + 17hats integrations → · Browse the full workflow library →

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FAQ

Common questions

Can Knit build “Send offline conversion events when deals are won” between Amazon Ads and 17hats?

Yes — describe it in the box above and Knit's Integrations Agent researches Amazon Ads and 17hats's public API docs (or your own uploaded docs) and builds a working workflow, whether or not either app already has a pre-built connector.

How long does it take to build?

Minutes to a first working version, not weeks — you test it against real data before it goes anywhere near production.

How quickly do ad leads reach sales reps in 17hats?

Leads captured from ad campaigns in Amazon Ads instantly generate new deal or contact records in 17hats for immediate follow-up.

Can CRM updates help improve advertising targeting?

Yes, when deals are won in 17hats, conversion events or custom audiences can be automatically updated in Amazon Ads to optimize ad targeting.