Track webinar registrations as ad conversions

When a participant signs up for an event in EasyWebinar, pass a conversion event back to AtClosing to optimize your ad performance.

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See all EasyWebinar + AtClosing integrations or talk to a human

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How Knit builds this workflow

The Agent researches both APIs and wires the trigger on one side to the action on the other — no pre-built connector required. Here is the vocabulary it has to work with.

EasyWebinar Explore EasyWebinar →

Triggers

New webinar registration

Fires when someone registers for a webinar in EasyWebinar.

Attendee joined

Fires when a registrant joins a live webinar in EasyWebinar.

Attendee missed the webinar

Fires when a registrant does not attend a webinar in EasyWebinar.

Actions

Registers someone for a webinar in EasyWebinar.

Create or update a session

Creates or updates a webinar session in EasyWebinar.

Add tags to a registrant

Tags a registrant's record in EasyWebinar.

AtClosing Explore AtClosing →

Triggers

New lead from an ad

Fires when a new lead comes in from an ad campaign in AtClosing.

Conversion event received

Fires when AtClosing records a conversion or offline event.

Campaign published

Fires when a new ad or campaign goes live in AtClosing.

Actions

Send a conversion event

Sends an offline or server-side conversion event to AtClosing.

Add contact to an audience

Adds a contact to a custom audience or customer list in AtClosing.

Remove contact from an audience

Removes a contact from a custom audience in AtClosing.

Register ad leads for upcoming webinars When a potential customer submits a lead form in AtClosing, instantly sign them up for the appropriate webinar in EasyWebinar. See details

Build retargeting audiences from missed webinar registrants When a registrant misses a live event in EasyWebinar, automatically add their details to a custom audience in AtClosing for follow-up ad campaigns. See details

See all EasyWebinar + AtClosing integrations → · Browse the full workflow library →

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FAQ

Common questions

Can Knit build “Track webinar registrations as ad conversions” between EasyWebinar and AtClosing?

Yes — describe it in the box above and Knit's Integrations Agent researches EasyWebinar and AtClosing's public API docs (or your own uploaded docs) and builds a working workflow, whether or not either app already has a pre-built connector.

How long does it take to build?

Minutes to a first working version, not weeks — you test it against real data before it goes anywhere near production.

How does connecting AtClosing to EasyWebinar improve ad targeting?

By sending webinar attendance data back to AtClosing, you can build precise audiences to retarget attendees or suppress people who have already registered.

Can I instantly sign up people who submit a lead form in AtClosing?

Yes, prospective attendees who fill out a lead ad in AtClosing can be automatically registered for your webinar session in EasyWebinar.