Send conversion events when students complete courses

When a student completes a course in TrainerCentral, automatically send a conversion event to Facebook Conversions to improve campaign performance.

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See all Facebook Conversions + TrainerCentral integrations or talk to a human

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How Knit builds this workflow

The Agent researches both APIs and wires the trigger on one side to the action on the other — no pre-built connector required. Here is the vocabulary it has to work with.

Facebook Conversions Explore Facebook Conversions →

Triggers

New lead from an ad

Fires when a new lead comes in from an ad campaign in Facebook Conversions.

Conversion event received

Fires when Facebook Conversions records a conversion or offline event.

Campaign published

Fires when a new ad or campaign goes live in Facebook Conversions.

Actions

Send a conversion event

Sends an offline or server-side conversion event to Facebook Conversions.

Add contact to an audience

Adds a contact to a custom audience or customer list in Facebook Conversions.

Remove contact from an audience

Removes a contact from a custom audience in Facebook Conversions.

TrainerCentral Explore TrainerCentral →

Triggers

New course created

Fires when a new course is created in TrainerCentral.

Student enrolled

Fires when a learner enrolls in a course in TrainerCentral.

Course completed

Fires when a learner completes a course in TrainerCentral.

New user registered

Fires when a new user registers in TrainerCentral.

Actions

Activate user

Activates a learner or user account in TrainerCentral.

Issue badge

Issues a digital badge or certificate to a learner in TrainerCentral.

Activate new student users from ad leads When a new lead is captured from an ad in Facebook Conversions, automatically activate the user account in TrainerCentral so they can start learning. See details

Remove enrolled students from retargeting ad audiences When a student enrolls in a course in TrainerCentral, automatically remove them from retargeting ad audiences in Facebook Conversions. See details

See all Facebook Conversions + TrainerCentral integrations → · Browse the full workflow library →

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FAQ

Common questions

Can Knit build “Send conversion events when students complete courses” between Facebook Conversions and TrainerCentral?

Yes — describe it in the box above and Knit's Integrations Agent researches Facebook Conversions and TrainerCentral's public API docs (or your own uploaded docs) and builds a working workflow, whether or not either app already has a pre-built connector.

How long does it take to build?

Minutes to a first working version, not weeks — you test it against real data before it goes anywhere near production.

What are the benefits of connecting Facebook Conversions and TrainerCentral?

You can automatically grant course access to leads generated from ad campaigns and send student conversions back to your ad platform to optimize ad spending.

Can student achievements in learning platforms refine advertising audiences?

Yes, when students enroll in or complete courses, you can add or remove them from advertising audiences to ensure relevant targeting.