Build retargeting audiences from missed webinar registrants

When a registrant misses a live event in Zoho ShowTime, automatically add their details to a custom audience in Facebook Lead Ads (for Business admins) for follow-up ad campaigns.

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How Knit builds this workflow

The Agent researches both APIs and wires the trigger on one side to the action on the other — no pre-built connector required. Here is the vocabulary it has to work with.

Facebook Lead Ads (for Business admins) Explore Facebook Lead Ads (for Business admins) →

Triggers

New lead from an ad

Fires when a new lead comes in from an ad campaign in Facebook Lead Ads (for Business admins).

Conversion event received

Fires when Facebook Lead Ads (for Business admins) records a conversion or offline event.

Campaign published

Fires when a new ad or campaign goes live in Facebook Lead Ads (for Business admins).

Actions

Send a conversion event

Sends an offline or server-side conversion event to Facebook Lead Ads (for Business admins).

Add contact to an audience

Adds a contact to a custom audience or customer list in Facebook Lead Ads (for Business admins).

Remove contact from an audience

Removes a contact from a custom audience in Facebook Lead Ads (for Business admins).

Zoho ShowTime Explore Zoho ShowTime →

Triggers

New webinar registration

Fires when someone registers for a webinar in Zoho ShowTime.

Attendee joined

Fires when a registrant joins a live webinar in Zoho ShowTime.

Attendee missed the webinar

Fires when a registrant does not attend a webinar in Zoho ShowTime.

Actions

Registers someone for a webinar in Zoho ShowTime.

Create or update a session

Creates or updates a webinar session in Zoho ShowTime.

Add tags to a registrant

Tags a registrant's record in Zoho ShowTime.

Register ad leads for upcoming webinars When a potential customer submits a lead form in Facebook Lead Ads (for Business admins), instantly sign them up for the appropriate webinar in Zoho ShowTime. See details

Track webinar registrations as ad conversions When a participant signs up for an event in Zoho ShowTime, pass a conversion event back to Facebook Lead Ads (for Business admins) to optimize your ad performance. See details

See all Facebook Lead Ads (for Business admins) + Zoho ShowTime integrations → · Browse the full workflow library →

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FAQ

Common questions

Can Knit build “Build retargeting audiences from missed webinar registrants” between Facebook Lead Ads (for Business admins) and Zoho ShowTime?

Yes — describe it in the box above and Knit's Integrations Agent researches Facebook Lead Ads (for Business admins) and Zoho ShowTime's public API docs (or your own uploaded docs) and builds a working workflow, whether or not either app already has a pre-built connector.

How long does it take to build?

Minutes to a first working version, not weeks — you test it against real data before it goes anywhere near production.

How does connecting Facebook Lead Ads (for Business admins) to Zoho ShowTime improve ad targeting?

By sending webinar attendance data back to Facebook Lead Ads (for Business admins), you can build precise audiences to retarget attendees or suppress people who have already registered.

Can I instantly sign up people who submit a lead form in Facebook Lead Ads (for Business admins)?

Yes, prospective attendees who fill out a lead ad in Facebook Lead Ads (for Business admins) can be automatically registered for your webinar session in Zoho ShowTime.