Create sales leads from social media comments

When a user posts a comment or mention on Facebook Messenger, automatically create or update a contact record in Brilliant Directories for team follow-up.

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See all Facebook Messenger + Brilliant Directories integrations or talk to a human

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How Knit builds this workflow

The Agent researches both APIs and wires the trigger on one side to the action on the other — no pre-built connector required. Here is the vocabulary it has to work with.

Facebook Messenger Explore Facebook Messenger →

Triggers

New post published

Fires when a scheduled post goes live in Facebook Messenger.

Post failed to publish

Fires when a post fails to publish in Facebook Messenger.

New mention or comment

Fires when your brand is mentioned or a post gets a comment in Facebook Messenger.

Actions

Create or schedule a post

Creates a post in Facebook Messenger or adds it to the schedule.

Add a post to the queue

Adds a post to the publishing queue in Facebook Messenger.

Reply to a comment

Posts a reply to a comment in Facebook Messenger.

Brilliant Directories Explore Brilliant Directories →

Triggers

New lead created

Fires when a new lead or contact is created in Brilliant Directories.

Deal stage changed

Fires when a deal moves to a new stage in Brilliant Directories.

Deal won

Fires when a deal is marked won in Brilliant Directories.

Contact updated

Fires when a field on a contact changes in Brilliant Directories.

Actions

Create or update contact

Creates or updates a contact in Brilliant Directories.

Create deal

Creates a new deal in Brilliant Directories.

Update deal stage

Moves a deal to a new stage in Brilliant Directories.

Log activity

Logs a call, email, or note against a record in Brilliant Directories.

Schedule promotional posts when deals are won When a deal reaches the won stage in Brilliant Directories, automatically queue a celebratory update on Facebook Messenger to highlight new client milestones. See details

Log brand interactions on CRM profiles When new mentions occur on Facebook Messenger, automatically log the activity directly onto the matching contact or lead in Brilliant Directories. See details

See all Facebook Messenger + Brilliant Directories integrations → · Browse the full workflow library →

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FAQ

Common questions

Can Knit build “Create sales leads from social media comments” between Facebook Messenger and Brilliant Directories?

Yes — describe it in the box above and Knit's Integrations Agent researches Facebook Messenger and Brilliant Directories's public API docs (or your own uploaded docs) and builds a working workflow, whether or not either app already has a pre-built connector.

How long does it take to build?

Minutes to a first working version, not weeks — you test it against real data before it goes anywhere near production.

How can social media interactions generate CRM leads?

When someone mentions or comments on your profile in Facebook Messenger, you can automatically create or update a lead profile in Brilliant Directories.

Can closing a deal trigger a social post?

Yes, when a deal is marked won in Brilliant Directories, you can automatically schedule or publish an announcement post on Facebook Messenger.