FLG Google Ads

FLG + Google Ads Integrations, Built by an AI Agent

Put FLG + Google Ads to work with AI and enterprise-grade automation

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See the kind of workflows teams build with FLG and Google Ads below — describe the exact one you want above and the Agent builds it on demand.

FLG + Google Ads When a lead is updated in FLG, send offline conversion adjustments to Google Ads. See details
Create CRM leads from ad campaign form fills When a new lead is captured from an ad in Google Ads, automatically create a contact record and open a deal in FLG. See details
Send offline conversion events when deals are won When a deal is marked won in FLG, automatically send a conversion event to Google Ads to optimize ad algorithm bidding. See details
Remove converted leads from ad targeting audiences When a contact is updated or moves through the sales funnel in FLG, automatically remove them from retargeting audiences in Google Ads. See details

Browse the full workflow library →

Looking to achieve something else with FLG and Google Ads?

Just describe what you need — the Agent researches both APIs and builds the real automation on demand.

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Triggers & actions for FLG and Google Ads

Everything FLG and Google Ads can do inside a workflow — the triggers that start one and the actions that run when it fires.

FLG Explore FLG →

FLG is a lead management platform designed to track, organize, and automate workflow responses for sales opportunities.

Triggers
Lead Created

Triggers when a lead is created.

Lead Status Changed

Triggers when a lead's status is changed.

Lead Updated

Triggers when a lead is updated.

Actions
Create Lead

Creates a new lead.

Update Lead

Updates a lead.

Google Ads Explore Google Ads →

Google Ads is an online advertising platform developed by Google that allows businesses to display sponsored search ads, video ads, and banner placements.

Triggers
New Campaign

Triggers whenever a new campaign is created in Google Ads.

New Lead Form Entry

Triggers whenever a new lead is created from a Lead Form Extension.

Actions
Add Contact to Customer List With Email

Adds a contact to a customer list using their email address. This uses the Data Manager API, which is being beta tested by Google.

Add Contact to Customer List

Adds a contact to a customer list. This uses the Data Manager API, which is being beta tested by Google.

Create Customer List (Data Manager)

Creates a Customer Match customer list using the Data Manager API.

Create Report

Creates a report on specified data from your campaigns/ads.

Delete Customer List (Data Manager)

Deletes a Customer Match customer list using the Data Manager API.

Remove Contact From Customer List

Removes a contact from a customer list. This uses the Data Manager API, which is being beta tested by Google.

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FAQ

Common questions about FLG + Google Ads

Is there a pre-built FLG + Google Ads automation?

Not yet, but Knit's Integrations Agent can build one — describe what you want and it researches FLG and Google Ads's public API docs (or your own uploaded docs) and builds a working automation.

Does this require a pre-built FLG or Google Ads connector?

No. The Agent works whether or not FLG or Google Ads already has a pre-built connector in Knit's catalog — it researches the real API surface either way.

How long does it take to build?

Minutes to build a first working version, not weeks — you test it against real data before it goes anywhere near production.

How quickly do ad leads reach sales reps in FLG?

Leads captured from ad campaigns in Google Ads instantly generate new deal or contact records in FLG for immediate follow-up.

Can CRM updates help improve advertising targeting?

Yes, when deals are won in FLG, conversion events or custom audiences can be automatically updated in Google Ads to optimize ad targeting.

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