Enrich and classify incoming sales leads with AI
When a new lead is created in Gong, pass their submitted notes to Human in the Loop to automatically extract key buying signals and categorize their industry.
See all Gong + Human in the Loop integrations or talk to a human
Google for Startups AcceleratorHow Knit builds this workflow
The Agent researches both APIs and wires the trigger on one side to the action on the other — no pre-built connector required. Here is the vocabulary it has to work with.
Gong Explore Gong →
TriggersFires when a new lead or contact is created in Gong.
Fires when a deal moves to a new stage in Gong.
Fires when a deal is marked won in Gong.
Fires when a field on a contact changes in Gong.
Creates or updates a contact in Gong.
Creates a new deal in Gong.
Moves a deal to a new stage in Gong.
Logs a call, email, or note against a record in Gong.
Human in the Loop Explore Human in the Loop →
TriggersFires when Human in the Loop generates a response to a prompt.
Fires when a request to Human in the Loop errors or times out.
Fires when a fine-tuning job in Human in the Loop finishes.
Sends a prompt to Human in the Loop and returns the model's response.
Uses Human in the Loop to summarize a block of text.
Uses Human in the Loop to classify or extract structured data from text.
More Gong + Human in the Loop workflows
See all Gong + Human in the Loop integrations → · Browse the full workflow library →
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Common questions
Can Knit build “Enrich and classify incoming sales leads with AI” between Gong and Human in the Loop?
Yes — describe it in the box above and Knit's Integrations Agent researches Gong and Human in the Loop's public API docs (or your own uploaded docs) and builds a working workflow, whether or not either app already has a pre-built connector.
How long does it take to build?
Minutes to a first working version, not weeks — you test it against real data before it goes anywhere near production.
What's the most common AI Models + CRM automation?
Summarizing a deal or account's recent activity from Gong using Human in the Loop, or drafting a personalized follow-up email based on the contact's real history.
Can this write the AI's output back into the CRM record?
Yes — a summary, draft email, or score generated by Human in the Loop can be written straight back onto the relevant field or note in Gong.