Send conversion feedback to ad platforms

When a contact is updated in Insiteful after making a purchase, send a conversion event to Facebook Conversions to optimize ad performance.

Try:

See all Insiteful + Facebook Conversions integrations or talk to a human

Trusted by teams already building on Knit·

4.9/5 on G2·

Google for Startups Accelerator

How Knit builds this workflow

The Agent researches both APIs and wires the trigger on one side to the action on the other — no pre-built connector required. Here is the vocabulary it has to work with.

Insiteful Explore Insiteful →

Triggers

New lead captured

Fires when a new lead or contact is captured in Insiteful.

Contact enters a workflow

Fires when a contact enters an automation in Insiteful.

Contact updated

Fires when a field on a contact changes in Insiteful.

Contact unsubscribed

Fires when a contact unsubscribes in Insiteful.

Actions

Create or update a contact

Creates or updates a contact in Insiteful.

Add a contact to a campaign

Adds a contact to a workflow or campaign in Insiteful.

Send a message

Sends an email or message to a contact via Insiteful.

Apply or remove a tag

Changes a contact's tags in Insiteful.

Facebook Conversions Explore Facebook Conversions →

Triggers

New lead from an ad

Fires when a new lead comes in from an ad campaign in Facebook Conversions.

Conversion event received

Fires when Facebook Conversions records a conversion or offline event.

Campaign published

Fires when a new ad or campaign goes live in Facebook Conversions.

Actions

Send a conversion event

Sends an offline or server-side conversion event to Facebook Conversions.

Add contact to an audience

Adds a contact to a custom audience or customer list in Facebook Conversions.

Remove contact from an audience

Removes a contact from a custom audience in Facebook Conversions.

Enroll ad leads into email nurture campaigns When a new lead is captured from an ad in Facebook Conversions, create or update the contact in Insiteful and add them directly to a drip campaign. See details

Sync high-value leads to custom ad audiences When a contact enters a specific workflow in Insiteful, add them to a target audience in Facebook Conversions for retargeting. See details

See all Insiteful + Facebook Conversions integrations → · Browse the full workflow library →

Enterprise-grade security

Visit our Security Center Review the DPA

FAQ

Common questions

Can Knit build “Send conversion feedback to ad platforms” between Insiteful and Facebook Conversions?

Yes — describe it in the box above and Knit's Integrations Agent researches Insiteful and Facebook Conversions's public API docs (or your own uploaded docs) and builds a working workflow, whether or not either app already has a pre-built connector.

How long does it take to build?

Minutes to a first working version, not weeks — you test it against real data before it goes anywhere near production.

How can I immediately nurture leads acquired from ad campaigns?

When a new lead is generated from an ad in Facebook Conversions, you can automatically create or update the contact in Insiteful and enroll them in a campaign.

Can I suppress contacts in my ad audiences when they opt out of marketing?

Yes, when a contact unsubscribes in Insiteful, you can automatically remove that contact from an audience in Facebook Conversions.