Build custom ad audiences from hired candidates

When a candidate is hired in Interviewer.ai, add their contact details to a custom audience in Facebook Lead Ads to optimize future recruitment targeting.

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See all Interviewer.ai + Facebook Lead Ads integrations or talk to a human

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How Knit builds this workflow

The Agent researches both APIs and wires the trigger on one side to the action on the other — no pre-built connector required. Here is the vocabulary it has to work with.

Interviewer.ai Explore Interviewer.ai →

Triggers

Assessment completed

Fires when a candidate completes an assessment in Interviewer.ai.

Candidate scored

Fires when a candidate receives a new score or grade in Interviewer.ai.

Candidate hired

Fires when a candidate is marked hired in Interviewer.ai.

New candidate added

Fires when a new candidate is added to Interviewer.ai.

Actions

Invite candidate

Sends a test or assessment invitation to a candidate via Interviewer.ai.

Reinvite candidate

Re-sends an assessment invitation to a candidate in Interviewer.ai.

Facebook Lead Ads Explore Facebook Lead Ads →

Triggers

New lead from an ad

Fires when a new lead comes in from an ad campaign in Facebook Lead Ads.

Conversion event received

Fires when Facebook Lead Ads records a conversion or offline event.

Campaign published

Fires when a new ad or campaign goes live in Facebook Lead Ads.

Actions

Send a conversion event

Sends an offline or server-side conversion event to Facebook Lead Ads.

Add contact to an audience

Adds a contact to a custom audience or customer list in Facebook Lead Ads.

Remove contact from an audience

Removes a contact from a custom audience in Facebook Lead Ads.

Invite candidates directly from ad submissions When a new lead is captured from an ad in Facebook Lead Ads, automatically invite the candidate in Interviewer.ai to complete a skills assessment. See details

Track conversion events when candidates complete assessments When a candidate completes an assessment in Interviewer.ai, send a conversion event to Facebook Lead Ads to measure ad efficiency. See details

See all Interviewer.ai + Facebook Lead Ads integrations → · Browse the full workflow library →

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FAQ

Common questions

Can Knit build “Build custom ad audiences from hired candidates” between Interviewer.ai and Facebook Lead Ads?

Yes — describe it in the box above and Knit's Integrations Agent researches Interviewer.ai and Facebook Lead Ads's public API docs (or your own uploaded docs) and builds a working workflow, whether or not either app already has a pre-built connector.

How long does it take to build?

Minutes to a first working version, not weeks — you test it against real data before it goes anywhere near production.

What is the benefit of connecting Facebook Lead Ads to Interviewer.ai?

Connecting ad campaigns in Facebook Lead Ads to screening tools in Interviewer.ai speeds up candidate intake while optimizing ad spend based on evaluation outcomes.

Can completed assessments send conversion signals back to ad platforms?

Yes, when a candidate completes an assessment or gets hired in Interviewer.ai, a conversion event can be sent to Facebook Lead Ads to track campaign return on investment.