Send conversion events from survey completions

When a survey is completed in iubenda, send a conversion event to Google Ads to optimize ad campaign performance.

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How Knit builds this workflow

The Agent researches both APIs and wires the trigger on one side to the action on the other — no pre-built connector required. Here is the vocabulary it has to work with.

iubenda Explore iubenda →

Triggers

New form response

Fires when a form is submitted in iubenda.

Survey completed

Fires when a respondent finishes a survey in iubenda.

Response updated

Fires when an existing response is edited in iubenda.

Actions

Create or update form

Creates or updates a form or survey in iubenda.

Retrieve a response

Looks up a specific form response in iubenda.

Add a respondent

Adds a respondent or contact to a form in iubenda.

Google Ads Explore Google Ads →

Triggers

New lead from an ad

Fires when a new lead comes in from an ad campaign in Google Ads.

Conversion event received

Fires when Google Ads records a conversion or offline event.

Campaign published

Fires when a new ad or campaign goes live in Google Ads.

Actions

Send a conversion event

Sends an offline or server-side conversion event to Google Ads.

Add contact to an audience

Adds a contact to a custom audience or customer list in Google Ads.

Remove contact from an audience

Removes a contact from a custom audience in Google Ads.

Build ad audiences from form submissions When a new form response is received in iubenda, add the respondent contact to a custom target audience in Google Ads. See details

Log ad lead submissions into survey records When a new lead is captured from an ad in Google Ads, create a respondent entry in iubenda for detailed follow-up profiling. See details

See all iubenda + Google Ads integrations → · Browse the full workflow library →

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FAQ

Common questions

Can Knit build “Send conversion events from survey completions” between iubenda and Google Ads?

Yes — describe it in the box above and Knit's Integrations Agent researches iubenda and Google Ads's public API docs (or your own uploaded docs) and builds a working workflow, whether or not either app already has a pre-built connector.

How long does it take to build?

Minutes to a first working version, not weeks — you test it against real data before it goes anywhere near production.

How does linking Google Ads and iubenda improve ad targeting?

Survey responses gathered in iubenda can send offline conversion signals or custom list additions directly to Google Ads to optimize targeting algorithms.

Can ad lead details be collected inside iubenda?

Yes, lead data captured from ad campaigns in Google Ads can automatically create respondent entries in iubenda for follow-up survey outreach.