Build retargeting audiences from missed webinar registrants

When a registrant misses a live event in JetWebinar, automatically add their details to a custom audience in Google Ads for follow-up ad campaigns.

Try:

See all JetWebinar + Google Ads integrations or talk to a human

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How Knit builds this workflow

The Agent researches both APIs and wires the trigger on one side to the action on the other — no pre-built connector required. Here is the vocabulary it has to work with.

JetWebinar Explore JetWebinar →

Triggers

New webinar registration

Fires when someone registers for a webinar in JetWebinar.

Attendee joined

Fires when a registrant joins a live webinar in JetWebinar.

Attendee missed the webinar

Fires when a registrant does not attend a webinar in JetWebinar.

Actions

Registers someone for a webinar in JetWebinar.

Create or update a session

Creates or updates a webinar session in JetWebinar.

Add tags to a registrant

Tags a registrant's record in JetWebinar.

Google Ads Explore Google Ads →

Triggers

New lead from an ad

Fires when a new lead comes in from an ad campaign in Google Ads.

Conversion event received

Fires when Google Ads records a conversion or offline event.

Campaign published

Fires when a new ad or campaign goes live in Google Ads.

Actions

Send a conversion event

Sends an offline or server-side conversion event to Google Ads.

Add contact to an audience

Adds a contact to a custom audience or customer list in Google Ads.

Remove contact from an audience

Removes a contact from a custom audience in Google Ads.

Register ad leads for upcoming webinars When a potential customer submits a lead form in Google Ads, instantly sign them up for the appropriate webinar in JetWebinar. See details

Track webinar registrations as ad conversions When a participant signs up for an event in JetWebinar, pass a conversion event back to Google Ads to optimize your ad performance. See details

See all JetWebinar + Google Ads integrations → · Browse the full workflow library →

Enterprise-grade security

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FAQ

Common questions

Can Knit build “Build retargeting audiences from missed webinar registrants” between JetWebinar and Google Ads?

Yes — describe it in the box above and Knit's Integrations Agent researches JetWebinar and Google Ads's public API docs (or your own uploaded docs) and builds a working workflow, whether or not either app already has a pre-built connector.

How long does it take to build?

Minutes to a first working version, not weeks — you test it against real data before it goes anywhere near production.

How does connecting Google Ads to JetWebinar improve ad targeting?

By sending webinar attendance data back to Google Ads, you can build precise audiences to retarget attendees or suppress people who have already registered.

Can I instantly sign up people who submit a lead form in Google Ads?

Yes, prospective attendees who fill out a lead ad in Google Ads can be automatically registered for your webinar session in JetWebinar.