Tag contacts based on internal chat updates
When a team member mentions a contact or posts a qualifying update in MSG91, automatically apply an interest tag to that lead in CleverTap.
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How Knit builds this workflow
The Agent researches both APIs and wires the trigger on one side to the action on the other — no pre-built connector required. Here is the vocabulary it has to work with.
MSG91 Explore MSG91 →
TriggersFires when a new message is posted to a channel in MSG91.
Fires when a new channel is created in MSG91.
Fires when your team or a keyword is mentioned in MSG91.
Fires when a new file is shared in MSG91.
Posts a message to a channel in MSG91.
Sends a direct message to a specific person in MSG91.
Reacts to a message in MSG91.
Adds a user to a channel in MSG91.
CleverTap Explore CleverTap →
TriggersFires when a new lead or contact is captured in CleverTap.
Fires when a contact enters an automation in CleverTap.
Fires when a field on a contact changes in CleverTap.
Fires when a contact unsubscribes in CleverTap.
Creates or updates a contact in CleverTap.
Adds a contact to a workflow or campaign in CleverTap.
Sends an email or message to a contact via CleverTap.
Changes a contact's tags in CleverTap.
More MSG91 + CleverTap workflows
Notify team channels about high-intent leads
When a new lead is captured in CleverTap, immediately post a summary message in a designated channel in MSG91 so representatives can follow up fast.
See details
Alert account owners when contacts unsubscribe
When a contact unsubscribes from a campaign in CleverTap, send a direct message to their account manager in MSG91 to prevent further outreach errors.
See details
See all MSG91 + CleverTap integrations → · Browse the full workflow library →
Common questions
Can Knit build “Tag contacts based on internal chat updates” between MSG91 and CleverTap?
Yes — describe it in the box above and Knit's Integrations Agent researches MSG91 and CleverTap's public API docs (or your own uploaded docs) and builds a working workflow, whether or not either app already has a pre-built connector.
How long does it take to build?
Minutes to a first working version, not weeks — you test it against real data before it goes anywhere near production.
Why connect MSG91 with CleverTap?
It bridges real-time internal team messaging with customer lifecycle automation, ensuring sales representatives know immediately when leads engage and can update marketing records without switching tools.
Can updates in CleverTap alert my team in MSG91?
Yes, key events like capturing a high-intent lead or a contact entering an automated workflow can instantly broadcast notifications to dedicated channels in MSG91.