Send conversion feedback to ad platforms
When a contact is updated in Marketo after making a purchase, send a conversion event to Nextdoor to optimize ad performance.
Google for Startups AcceleratorHow Knit builds this workflow
The Agent researches both APIs and wires the trigger on one side to the action on the other — no pre-built connector required. Here is the vocabulary it has to work with.
Nextdoor Explore Nextdoor →
TriggersFires when a new lead comes in from an ad campaign in Nextdoor.
Fires when Nextdoor records a conversion or offline event.
Fires when a new ad or campaign goes live in Nextdoor.
Sends an offline or server-side conversion event to Nextdoor.
Adds a contact to a custom audience or customer list in Nextdoor.
Removes a contact from a custom audience in Nextdoor.
Marketo Explore Marketo →
TriggersFires when a new lead or contact is captured in Marketo.
Fires when a contact enters an automation in Marketo.
Fires when a field on a contact changes in Marketo.
Fires when a contact unsubscribes in Marketo.
Creates or updates a contact in Marketo.
Adds a contact to a workflow or campaign in Marketo.
Sends an email or message to a contact via Marketo.
Changes a contact's tags in Marketo.
More Nextdoor + Marketo workflows
See all Nextdoor + Marketo integrations → · Browse the full workflow library →
Enterprise-grade security
Common questions
Can Knit build “Send conversion feedback to ad platforms” between Nextdoor and Marketo?
Yes — describe it in the box above and Knit's Integrations Agent researches Nextdoor and Marketo's public API docs (or your own uploaded docs) and builds a working workflow, whether or not either app already has a pre-built connector.
How long does it take to build?
Minutes to a first working version, not weeks — you test it against real data before it goes anywhere near production.
How can I immediately nurture leads acquired from ad campaigns?
When a new lead is generated from an ad in Nextdoor, you can automatically create or update the contact in Marketo and enroll them in a campaign.
Can I suppress contacts in my ad audiences when they opt out of marketing?
Yes, when a contact unsubscribes in Marketo, you can automatically remove that contact from an audience in Nextdoor.