Add prospects to the CRM
When a new lead is found in Clay, create a contact in Outreach.
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How Knit builds this workflow
The Agent researches both APIs and wires the trigger on one side to the action on the other — no pre-built connector required. Here is the vocabulary it has to work with.
Outreach Explore Outreach →
TriggersFires when a new contact or lead is added to Outreach.
Fires when a field on a contact changes in Outreach.
Fires when a deal, case or record moves to a new stage in Outreach.
Fires when a deal is marked won in Outreach.
Creates or updates a contact in Outreach.
Creates a new deal in Outreach.
Moves a deal or record to a new stage in Outreach.
Logs a call, email, or note against a record in Outreach.
Clay Explore Clay →
TriggersFires when Clay finds or captures a new lead.
Fires when a new contact is added to a list in Clay.
Fires when a new company matches a saved search in Clay.
Adds job title, phone and company data to a contact with Clay.
Looks up firmographic data for a company with Clay.
Finds and verifies a prospect's work email with Clay.
More Outreach + Clay workflows
See all Outreach + Clay integrations → · Browse the full workflow library →
Common questions
Can Knit build “Add prospects to the CRM” between Outreach and Clay?
Yes — describe it in the box above and Knit's Integrations Agent researches Outreach and Clay's public API docs (or your own uploaded docs) and builds a working workflow, whether or not either app already has a pre-built connector.
How long does it take to build?
Minutes to a first working version, not weeks — you test it against real data before it goes anywhere near production.
Can new contacts be enriched?
Yes. When a contact or company is created in Outreach, Clay can add title, company size and verified email.
Can prospects go straight into the CRM?
New contacts or companies found in Clay can be created in Outreach with their enriched fields.