When created event in Payaca, sync it to Google Ads.

When a new event is created in Payaca, log conversion data to Google Ads.

Try:

See all Payaca + Google Ads integrations or talk to a human

Trusted by teams already building on Knit·

4.9/5 on G2·

Google for Startups Accelerator

How Knit builds this workflow

The Agent researches both APIs and wires the trigger on one side to the action on the other — no pre-built connector required. Here is the vocabulary it has to work with.

Payaca Explore Payaca →

Triggers

New contact or lead

Fires when a new contact or lead is added to Payaca.

Contact updated

Fires when a field on a contact changes in Payaca.

Deal or record stage changed

Fires when a deal, case or record moves to a new stage in Payaca.

Deal won

Fires when a deal is marked won in Payaca.

Actions

Create or update contact

Creates or updates a contact in Payaca.

Create deal

Creates a new deal in Payaca.

Update record stage

Moves a deal or record to a new stage in Payaca.

Log activity

Logs a call, email, or note against a record in Payaca.

Google Ads Explore Google Ads →

Triggers

New lead from an ad

Fires when a new lead comes in from an ad campaign in Google Ads.

Conversion event received

Fires when Google Ads records a conversion or offline event.

Campaign published

Fires when a new ad or campaign goes live in Google Ads.

Actions

Send a conversion event

Sends an offline or server-side conversion event to Google Ads.

Add contact to an audience

Adds a contact to a custom audience or customer list in Google Ads.

Remove contact from an audience

Removes a contact from a custom audience in Google Ads.

Create CRM leads from ad campaign form fills When a new lead is captured from an ad in Google Ads, automatically create a contact record and open a deal in Payaca. See details

Send offline conversion events when deals are won When a deal is marked won in Payaca, automatically send a conversion event to Google Ads to optimize ad algorithm bidding. See details

Remove converted leads from ad targeting audiences When a contact is updated or moves through the sales funnel in Payaca, automatically remove them from retargeting audiences in Google Ads. See details

See all Payaca + Google Ads integrations → · Browse the full workflow library →

Enterprise-grade security

Visit our Security Center Review the DPA

FAQ

Common questions

Can Knit build “When created event in Payaca, sync it to Google Ads.” between Payaca and Google Ads?

Yes — describe it in the box above and Knit's Integrations Agent researches Payaca and Google Ads's public API docs (or your own uploaded docs) and builds a working workflow, whether or not either app already has a pre-built connector.

How long does it take to build?

Minutes to a first working version, not weeks — you test it against real data before it goes anywhere near production.

How quickly do ad leads reach sales reps in Payaca?

Leads captured from ad campaigns in Google Ads instantly generate new deal or contact records in Payaca for immediate follow-up.

Can CRM updates help improve advertising targeting?

Yes, when deals are won in Payaca, conversion events or custom audiences can be automatically updated in Google Ads to optimize ad targeting.