Add new identity users to marketing campaigns

When a new user is created in Google Workspace Admin, automatically add them as a subscriber in pulseM so they receive product onboarding emails.

Try:

See all pulseM + Google Workspace Admin integrations or talk to a human

Trusted by teams already building on Knit·

4.9/5 on G2·

Google for Startups Accelerator

How Knit builds this workflow

The Agent researches both APIs and wires the trigger on one side to the action on the other — no pre-built connector required. Here is the vocabulary it has to work with.

pulseM Explore pulseM →

Triggers

New review

Fires when a customer leaves a new review in pulseM.

Review updated

Fires when a review is edited or answered in pulseM.

New survey response

Fires when a customer answers a feedback survey in pulseM.

Actions

Send a review request

Invites a customer to leave a review with pulseM.

Create or update a customer

Adds or updates a customer contact in pulseM.

Reply to a review

Posts a public reply to a review in pulseM.

Google Workspace Admin Explore Google Workspace Admin →

Triggers

New user created

Fires when a new user account is created in Google Workspace Admin.

New security event

Fires when a new security or access event is logged in Google Workspace Admin.

Check completed

Fires when a scan, verification or risk check finishes in Google Workspace Admin.

Actions

Create user

Creates a new user account in Google Workspace Admin.

Deactivate user

Deactivates a user's access in Google Workspace Admin.

Run a check

Runs a verification, fraud or risk check on a record in Google Workspace Admin.

Segment marketing subscribers based on user group updates When a user profile is updated in Google Workspace Admin, automatically add them to the relevant audience segment in pulseM for targeted messaging. See details

Deactivate user identity accounts when subscribers opt out When a user unsubscribes in pulseM, automatically update user profile details in Google Workspace Admin to honor their privacy and communication preferences. See details

See all pulseM + Google Workspace Admin integrations → · Browse the full workflow library →

Enterprise-grade security

Visit our Security Center Review the DPA

FAQ

Common questions

Can Knit build “Add new identity users to marketing campaigns” between pulseM and Google Workspace Admin?

Yes — describe it in the box above and Knit's Integrations Agent researches pulseM and Google Workspace Admin's public API docs (or your own uploaded docs) and builds a working workflow, whether or not either app already has a pre-built connector.

How long does it take to build?

Minutes to a first working version, not weeks — you test it against real data before it goes anywhere near production.

How does pulseM integrate with Google Workspace Admin for user lifecycle management?

When new users register in Google Workspace Admin, they can automatically be added as subscribers in pulseM to receive onboarding campaigns and feature announcements.

What happens in pulseM when identity security status changes?

If a user is deactivated or updated in Google Workspace Admin, pulseM can update subscriber segments or suppress messaging to ensure security and privacy compliance.