Remove unsubscribed contacts from paid ad retargeting

When a subscriber unsubscribes in Sailthru, automatically remove them from retargeting audiences in TikTok Conversions to save ad spend.

Try:

See all Sailthru + TikTok Conversions integrations or talk to a human

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How Knit builds this workflow

The Agent researches both APIs and wires the trigger on one side to the action on the other — no pre-built connector required. Here is the vocabulary it has to work with.

Sailthru Explore Sailthru →

Triggers

New lead captured

Fires when Sailthru captures a new lead or sign-up.

Engagement recorded

Fires when someone views, clicks or completes something in Sailthru.

Content published

Fires when a post, page or asset is published from Sailthru.

Actions

Create or update a contact

Creates or updates a contact or lead in Sailthru.

Add to a campaign or audience

Adds a contact to a campaign, audience or segment in Sailthru.

TikTok Conversions Explore TikTok Conversions →

Triggers

New lead from an ad

Fires when a new lead comes in from an ad campaign in TikTok Conversions.

Conversion event received

Fires when TikTok Conversions records a conversion or offline event.

Campaign published

Fires when a new ad or campaign goes live in TikTok Conversions.

Actions

Send a conversion event

Sends an offline or server-side conversion event to TikTok Conversions.

Add contact to an audience

Adds a contact to a custom audience or customer list in TikTok Conversions.

Remove contact from an audience

Removes a contact from a custom audience in TikTok Conversions.

Enroll paid ad leads directly into marketing subscriber lists When a new lead is captured from an ad in TikTok Conversions, automatically add them as a subscriber in Sailthru to kick off an automated email sequence. See details

Add active email subscribers to custom ad audiences When a new subscriber is added in Sailthru, automatically add them to a matching custom audience in TikTok Conversions for cross-channel reach. See details

See all Sailthru + TikTok Conversions integrations → · Browse the full workflow library →

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FAQ

Common questions

Can Knit build “Remove unsubscribed contacts from paid ad retargeting” between Sailthru and TikTok Conversions?

Yes — describe it in the box above and Knit's Integrations Agent researches Sailthru and TikTok Conversions's public API docs (or your own uploaded docs) and builds a working workflow, whether or not either app already has a pre-built connector.

How long does it take to build?

Minutes to a first working version, not weeks — you test it against real data before it goes anywhere near production.

How does syncing TikTok Conversions with Sailthru improve lead lead nurturing?

When a prospective customer submits a lead form on a paid ad in TikTok Conversions, they are instantly added as a subscriber in Sailthru to receive onboarding emails.

Can email marketing updates in Sailthru manage targeted ad audiences in TikTok Conversions?

Yes, when contacts unsubscribe or join specific segments in Sailthru, they can automatically be added to or removed from ad target audiences in TikTok Conversions.