Convert web form submissions into automated leads
When a visitor submits a web form on SITE123, automatically capture them as a new lead in Active Campaign and start an introductory email sequence.
See all SITE123 + Active Campaign integrations or talk to a human
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How Knit builds this workflow
The Agent researches both APIs and wires the trigger on one side to the action on the other — no pre-built connector required. Here is the vocabulary it has to work with.
SITE123 Explore SITE123 →
TriggersFires when a new page or post is published on SITE123.
Fires when a form on SITE123 is submitted.
Fires when a CMS item is updated on SITE123.
Publishes or updates a page on SITE123.
Creates a new CMS item on SITE123.
Updates existing content on SITE123.
Active Campaign Explore Active Campaign →
TriggersFires when a new lead or contact is captured in Active Campaign.
Fires when a contact enters an automation in Active Campaign.
Fires when a field on a contact changes in Active Campaign.
Fires when a contact unsubscribes in Active Campaign.
Creates or updates a contact in Active Campaign.
Adds a contact to a workflow or campaign in Active Campaign.
Sends an email or message to a contact via Active Campaign.
Changes a contact's tags in Active Campaign.
More SITE123 + Active Campaign workflows
Publish CMS profile updates when contact details change
When a contact is updated in Active Campaign, automatically update the corresponding CMS item in SITE123 to keep online team directories current.
See details
Notify contacts when new website pages are published
When a new page is published in SITE123, automatically send a message through Active Campaign to contacts enrolled in site update notifications.
See details
See all SITE123 + Active Campaign integrations → · Browse the full workflow library →
Common questions
Can Knit build “Convert web form submissions into automated leads” between SITE123 and Active Campaign?
Yes — describe it in the box above and Knit's Integrations Agent researches SITE123 and Active Campaign's public API docs (or your own uploaded docs) and builds a working workflow, whether or not either app already has a pre-built connector.
How long does it take to build?
Minutes to a first working version, not weeks — you test it against real data before it goes anywhere near production.
How do website form submissions flow into Active Campaign?
When a visitor submits a form on your SITE123 site, a new lead record is automatically created or updated in Active Campaign to begin automated nurture sequences.
Can contact updates in Active Campaign alter CMS content in SITE123?
Yes, updates to contacts or workflows in Active Campaign can automatically create or update CMS items in SITE123 to display fresh profile details on your site.