Log offline conversion events from inbound calls

When a call recording becomes available in SMSEagle, send a completed conversion event to Google Ads to improve campaign optimization.

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How Knit builds this workflow

The Agent researches both APIs and wires the trigger on one side to the action on the other — no pre-built connector required. Here is the vocabulary it has to work with.

SMSEagle Explore SMSEagle →

Triggers

New inbound SMS

Fires when a new text message is received in SMSEagle.

New call

Fires when a new call comes in or out through SMSEagle.

Missed call

Fires when a call is missed in SMSEagle.

Call recording ready

Fires when a call recording finishes processing in SMSEagle.

Actions

Send an SMS or MMS

Sends a text message through SMSEagle.

Place an outbound call

Starts an outbound call via SMSEagle.

Create or update a contact

Creates or updates a contact in SMSEagle.

Send a voice message

Sends a recorded voice message via SMSEagle.

Google Ads Explore Google Ads →

Triggers

New lead from an ad

Fires when a new lead comes in from an ad campaign in Google Ads.

Conversion event received

Fires when Google Ads records a conversion or offline event.

Campaign published

Fires when a new ad or campaign goes live in Google Ads.

Actions

Send a conversion event

Sends an offline or server-side conversion event to Google Ads.

Add contact to an audience

Adds a contact to a custom audience or customer list in Google Ads.

Remove contact from an audience

Removes a contact from a custom audience in Google Ads.

Send instant SMS follow-ups to ad leads When a prospective customer submits a lead form in Google Ads, automatically send a personalized text message from SMSEagle to initiate conversation. See details

Remove responsive callers from ad targeting When an inbound call is received in SMSEagle, automatically remove that contact from active retargeting audiences in Google Ads. See details

See all SMSEagle + Google Ads integrations → · Browse the full workflow library →

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FAQ

Common questions

Can Knit build “Log offline conversion events from inbound calls” between SMSEagle and Google Ads?

Yes — describe it in the box above and Knit's Integrations Agent researches SMSEagle and Google Ads's public API docs (or your own uploaded docs) and builds a working workflow, whether or not either app already has a pre-built connector.

How long does it take to build?

Minutes to a first working version, not weeks — you test it against real data before it goes anywhere near production.

How does linking Google Ads and SMSEagle improve lead response times?

Connecting both platforms allows you to send an automated SMS or voice message the moment a prospective customer fills out an ad form in Google Ads.

Can inbound calls update ad targeting on Google Ads?

Yes, when a customer calls or sends a text through SMSEagle, you can add them to specific audience segments or log conversion events in Google Ads.