Activate new student users from ad leads

When a new lead is captured from an ad in Voluum, automatically activate the user account in Hotmart so they can start learning.

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See all Voluum + Hotmart integrations or talk to a human

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How Knit builds this workflow

The Agent researches both APIs and wires the trigger on one side to the action on the other — no pre-built connector required. Here is the vocabulary it has to work with.

Voluum Explore Voluum →

Triggers

New lead from an ad

Fires when a new lead comes in from an ad campaign in Voluum.

Conversion event received

Fires when Voluum records a conversion or offline event.

Campaign published

Fires when a new ad or campaign goes live in Voluum.

Actions

Send a conversion event

Sends an offline or server-side conversion event to Voluum.

Add contact to an audience

Adds a contact to a custom audience or customer list in Voluum.

Remove contact from an audience

Removes a contact from a custom audience in Voluum.

Hotmart Explore Hotmart →

Triggers

New course created

Fires when a new course is created in Hotmart.

Student enrolled

Fires when a learner enrolls in a course in Hotmart.

Course completed

Fires when a learner completes a course in Hotmart.

New user registered

Fires when a new user registers in Hotmart.

Actions

Activate user

Activates a learner or user account in Hotmart.

Issue badge

Issues a digital badge or certificate to a learner in Hotmart.

Send conversion events when students complete courses When a student completes a course in Hotmart, automatically send a conversion event to Voluum to improve campaign performance. See details

Remove enrolled students from retargeting ad audiences When a student enrolls in a course in Hotmart, automatically remove them from retargeting ad audiences in Voluum. See details

See all Voluum + Hotmart integrations → · Browse the full workflow library →

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FAQ

Common questions

Can Knit build “Activate new student users from ad leads” between Voluum and Hotmart?

Yes — describe it in the box above and Knit's Integrations Agent researches Voluum and Hotmart's public API docs (or your own uploaded docs) and builds a working workflow, whether or not either app already has a pre-built connector.

How long does it take to build?

Minutes to a first working version, not weeks — you test it against real data before it goes anywhere near production.

What are the benefits of connecting Voluum and Hotmart?

You can automatically grant course access to leads generated from ad campaigns and send student conversions back to your ad platform to optimize ad spending.

Can student achievements in learning platforms refine advertising audiences?

Yes, when students enroll in or complete courses, you can add or remove them from advertising audiences to ensure relevant targeting.