ZoomInfo Google Ads

Sync target accounts to ad audiences

When a new company or contact is added in ZoomInfo, add it to a custom audience in Google Ads.

Try:

See all ZoomInfo + Google Ads integrations or talk to a human

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How Knit builds this workflow

The Agent researches both APIs and wires the trigger on one side to the action on the other — no pre-built connector required. Here is the vocabulary it has to work with.

ZoomInfo Explore ZoomInfo →

Triggers
New lead

Fires when ZoomInfo finds or captures a new lead.

New contact

Fires when a new contact is added to a list in ZoomInfo.

New company

Fires when a new company matches a saved search in ZoomInfo.

Actions
Enrich a contact

Adds job title, phone and company data to a contact with ZoomInfo.

Enrich a company

Looks up firmographic data for a company with ZoomInfo.

Find an email

Finds and verifies a prospect's work email with ZoomInfo.

Google Ads Explore Google Ads →

Triggers
New lead from an ad

Fires when a new lead comes in from an ad campaign in Google Ads.

Conversion event received

Fires when Google Ads records a conversion or offline event.

Campaign published

Fires when a new ad or campaign goes live in Google Ads.

Actions
Send a conversion event

Sends an offline or server-side conversion event to Google Ads.

Add contact to an audience

Adds a contact to a custom audience or customer list in Google Ads.

Remove contact from an audience

Removes a contact from a custom audience in Google Ads.

Enrich ad form leads When a new lead is submitted through a lead ad in Google Ads, enrich the contact and company in ZoomInfo. See details
Find emails for ad leads When a lead in Google Ads arrives without a work email, use ZoomInfo to find and verify one. See details

See all ZoomInfo + Google Ads integrations →  ·  Browse the full workflow library →

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FAQ

Common questions

Can Knit build “Sync target accounts to ad audiences” between ZoomInfo and Google Ads?

Yes — describe it in the box above and Knit's Integrations Agent researches ZoomInfo and Google Ads's public API docs (or your own uploaded docs) and builds a working workflow, whether or not either app already has a pre-built connector.

How long does it take to build?

Minutes to a first working version, not weeks — you test it against real data before it goes anywhere near production.

Can leads from my ads be enriched automatically?

Yes. When a new lead comes in from a lead form in Google Ads, ZoomInfo can enrich it with job title, company size and verified email.

Can I build ad audiences from ZoomInfo data?

New contacts or companies found in ZoomInfo can be added to a custom audience in Google Ads to target the accounts sales is working.

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