Marketo + ON24 Integrations
Put Marketo + ON24 to work with AI and enterprise-grade automation
4.9/5 on G2·
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Workflows you can build between Marketo and ON24
See the kind of workflows teams build with Marketo and ON24 below — describe the exact one you want above and the Agent builds it on demand.
Marketo + ON24
When a new attendee joins an ON24 webinar, record their attendance activity in Marketo.
Register nurture leads for upcoming webinars automatically
When a new lead enters a target workflow or gets captured in Marketo, automatically register them for your next live session in ON24.
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Tag and nurture contacts who join live webinars
When an attendee joins a session in ON24, automatically apply a tag to their contact profile in Marketo to place them in post-webinar campaigns.
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Send targeted follow-ups to absentees who missed webinars
When a registrant misses a session in ON24, automatically update their contact profile in Marketo and send a follow-up email with the recording link.
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Browse the full workflow library →
Looking to achieve something else with Marketo and ON24?
Just describe what you need — the Agent researches both APIs and builds the real automation on demand.
Try Knit FreeTriggers & actions for Marketo and ON24
Everything Marketo and ON24 can do inside a workflow — the triggers that start one and the actions that run when it fires.
Marketo Explore Marketo →
Marketo is an enterprise marketing automation platform designed for lead management, lead scoring, and automated cross-channel campaigns.
Knit's Integrations Agent builds Marketo's triggers and actions on demand — describe the automation in plain English and it writes and runs real code against Marketo's API.
ON24 Explore ON24 →
ON24 is a digital experience platform that enables organizations to create and host interactive webinars and virtual events.
TriggersTriggers when there is a new attendee to the specified webcast or client.
Triggers when a new Webcast is created.
Triggers when there is a new attendee or when the attendee has a new activity. This trigger can work for a specific webcast or an account.
Triggers when there is a new presenter in any of the webcasts belonging to the associated client.
Triggers when a new question is asked at account level. If Webcast ID is specified, then the trigger will work at Webcast level.
Triggers when there is a new registrant to the specified webcast. If no specific webcast is selected, the trigger will work at Client level.
Copies a Webcast from an existent one.
Creates a new webcast.
Creates a new Registrant for a particular Event.
Update an existing webCast.
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Other Webinars apps on Knit
Explore more Webinars integrations you can automate with Knit — or describe a custom workflow and the Agent builds it.
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Customer Stories
See how leading technology firms are scaling their operations
Amazing Product With Exceptional Support from the team. By using Knit we managed to speed up our development by orders of magnitude.
A brilliant tool to let you seamlessly integrate with many different systems. It is very easy to integrate with and customer support is next level.
Seamless integration experience. Well-documented, self-explanatory APIs, and excellent service and support.
Easy to integrate. Knit's dashboard is intuitive for setting up and testing integrations, and the sandbox is extremely useful during development.
Knit shipped a brand-new Timesheet API in a week and handed us a ready-to-use NetSuite sandbox. That velocity is priceless when you're running payroll in 40+ countries.
#1 in Ease of Integrations
4.9 out of 5 stars on G2
Common questions about Marketo + ON24
Is there a pre-built Marketo + ON24 automation?
Not yet, but Knit's Integrations Agent can build one — describe what you want and it researches Marketo and ON24's public API docs (or your own uploaded docs) and builds a working automation.
Does this require a pre-built Marketo or ON24 connector?
No. The Agent works whether or not Marketo or ON24 already has a pre-built connector in Knit's catalog — it researches the real API surface either way.
How long does it take to build?
Minutes to build a first working version, not weeks — you test it against real data before it goes anywhere near production.
Can new leads in my marketing campaigns be automatically registered for webinars?
Yes, when a contact reaches a specific workflow step or gets captured in Marketo, they can be automatically registered for a webinar in ON24.
How can I follow up with attendees who missed a live webinar?
When ON24 tracks that an attendee missed a webinar, a tag or field update in Marketo can immediately start a re-engagement email sequence.